Ultimately, it boils down to a balance between cost, features, and risk. It's always tempting to simply jump on the lowest-cost solution, but the fact that email is ubiquitous keeps this from being the smart play. It's nearly impossible to escape using it, which means your users, your customers, and the guts of your business have all come to depend on it in different ways. You need to discover those ways, evaluate them, and then choose a service that either meets or improves on them. This takes time, discussion with your IT staff, and some investigation; these are steps you don't want to skip. Otherwise, you'll pay for it later.
You can also host your website on WordPress.com, but that's different from the kind of hosting mentioned above. WordPress.com uses the same code from WordPress.org, but it hides the server code and handles the hosting for you. In that sense, it resembles entries in our online site builder roundup. It's a simpler but less flexible and customizable way to approach WordPress hosting. It's definitely easier, but if you want to tinker and adjust and optimize every aspect of your site, it might not be for you.

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I’ve been with siteground for a number of years now after changing from another hosting company. I am more than happy with the level of support I get – its quick, efficient and they talk in layman’s terms – in terms a non techy person like myself can understand. I’ve never had to wait for more than a few minutes for someone to help me – this support is so important

GoDaddy InSight is a technology system that provides tailored recommendations gleaned from insights across more than a million GoDaddy customers in different locations and industries. InSight is designed to help you improve your online presence by providing you with performance metrics and advice on how to improve them. GoDaddy InSight powers a central dashboard where you’ll find your:

For some users, a content management system requires too much technical know-how as well as actual work to build a website. If you’re looking for a simpler solution to get a website up and running, your best bet is probably an online website builder. These tools usually rely on a drag-and-drop website builder interface, which is more intuitive than many content management systems. They also come with a number of pre-made and optimized templates to streamline the website-building process.
HostGator gained points for uptime monitoring and regular backups, along with free cPanel or Plesk. We liked that SSH is available for the more technically inclined site operators and that dedicated IP addresses could be purchased. We did take points off because it's sometimes difficult to tell what the price is once promotional plans run their course. That said, with a generous 45-day money back guarantee, there's a hosting solution for almost everyone at HostGator.
One thing we learned in reviewing the services listed here (and many more) is that even though the packages are very similar, they are not identical. Some are more security-focused than others, offering anti-spam and anti-malware tools. Others offer a variety of email marketing tools. While most of the hosts we've reviewed have built-in e-commerce, you may want to consider using a more-robust third-party online shopping cart application like Shopify instead.
Even businesses with dedicated on-site IT staff have seen the wisdom of moving their email service. The advantages include per-person cost averages, cutting-edge security, cheap email storage, and simple ease of connectivity and deployment. While these advantages hold true for most organizations, there are not only exceptions but also hidden "gotchas" you should look for before selecting a cloud-hosted email provider.
Shared hosting is web hosting in which the provider houses multiple sites on a single server. For example, Site A shares the same server with Site B, Site C, Site D, and Site E. The upside is that the multiple sites share the server cost, so shared web hosting is generally very inexpensive. In fact, you can find an option for less than $10 per month.

Ultimately, it boils down to a balance between cost, features, and risk. It's always tempting to simply jump on the lowest-cost solution, but the fact that email is ubiquitous keeps this from being the smart play. It's nearly impossible to escape using it, which means your users, your customers, and the guts of your business have all come to depend on it in different ways. You need to discover those ways, evaluate them, and then choose a service that either meets or improves on them. This takes time, discussion with your IT staff, and some investigation; these are steps you don't want to skip. Otherwise, you'll pay for it later.


For those unlucky enough to choose an email host that doesn't have built-in spam detection, it can often be an ordeal to route email correctly through a third-party filtering service. Some businesses actually prefer engaging with a third-party spam filterer, mostly for compliance or customization reasons. But, for the majority of SMBs, this is headache they would be best off trying to avoid.
Website builders and WordPress let you create an online presence with little to no coding knowledge required. If this is what you need for setting up your site, make sure your web host provides integration for the site builder you want to use. Easy installations for WordPress or pre-installed website builders with ready-made templates are ideal for those who want to drag and drop elements of their site into place — where what you see is what you get (WYSIWYG).
Alexandra Leslie’s interest in website administration was sparked in her teens, priming her for a fast-paced career in managing, building, and contributing to online brands, including HostingAdvice, Forbes, and the blogs of prominent hosting providers. She brings to the table firsthand experience in reviewing web hosts, perfecting website design, optimizing content, and walking site owners through the steps that add up to a successful online presence. Today, she combines her extensive writing experience with technical understanding to unpack some of the most complex topics that daunt novice website owners, as well as the subjects that excite veteran technologists within the HostingAdvice readership.
A survey conducted (see graphic above; click to enlarge) by email marketing software provider and consulting service ReachMail Media Services of over 1,000 respondents found that varying percentages of different worker generations attempted to adhere to "inbox zero," while other generations actually preferred using their inboxes as personal information managers.

You gain the most web-building functionality if you create a self-hosted site. This typically involves transfering the free WordPress CMS to server or signing up for a web host's optimized WordPress plan. With an optimized plan, the host automatically handles backend stuff, so you don't have to worry about updating the plug-ins and CMS, and enabling automatic backups. In these instances, the WordPress environment typically comes pre-installed on the server.
It shouldn't come as any surprise that, like other web host providers, A2 Hosting's unlimited plans aren't actually unlimited. It expect you to use its service like "similarly situated customers." This is like being on a highway. If everyone is going a few miles above the speed limit, you're probably okay, but if you're barreling down the fast lane past everyone else, you're probably going to be asked to slow down.
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